Monday, February 1, 2010

Online Bachelor Degree in Advertising and Online Universities

Advertising is all around us whether it is from television to billboards or from magazines to movie theaters. According to bureau of labor statistics, it is estimated that advertising sales agents bring home $50,400 a year. In the highly competitive field of advertising, employers generally prefer an academic degree in the field. An online bachelor's degree in advertising can lead you into becoming a renowned person in this field.

Usually, an online bachelor's degree program in advertising includes courses in brand marketing, consumer behavior, and publishing technologies. The students can gradually learn about different ways to communicate to consumers using different media. They could also learn various communication skills that are necessary to interact with executives they might face in their advertising career.

In order to do an bachelor's degree in advertising, it is better that you have a high school diploma or equivalent. If you have any internationally approved educational transcript, it is advantageous as it makes you eligible for online bachelor's degree in advertising. The online bachelor's degree in advertising generally includes:

  • Introduction to business
  • Marketing essentials
  • Finance and basis of accounting
  • E - Business
  • Business communication
  • Human resources
  • Management administration
  • Introduction to advertising
  • Consumer behavior etc
  • Typography and design principles
  • Color and imaging
  • Branding and marketing
  • The art of self promotion
  • Business opportunities
  • Advertising and marketing strategies

Students are usually taught about incorporating various technologies in marketing and advertising that help in creating unique brands. There are lots of job opportunities that await graduates in advertising field. Students who have successfully graduated can expect large salary and travel opportunities. Long hours and work in weekends can also be expected. Graduates in the field could get placed either as:

  • Advertisers and marketers
  • Marketing managers
  • Promotion managers
  • Public relation managers
  • Sales managers etc

Also your salary and satisfaction is very much determined by your hard work and creativity. After arming yourself with skills and qualifications gained from an online bachelor's degree in advertising, you could successfully get started in the business of building your dreams and making it come true.

List of Colleges and Universities Offering Online Bachelor's Degree in Advertising

  • University of Phoenix
  • Ellis College
  • AIU Online
  • Capella University
  • Westwood College Online
  • The Art Institute of Pittsburgh
  • Kaplan University Online
  • Rasmussen College Online
  • American Intercontinental University Online
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